Technology Expertise
Technology
Expertise
We've all been therefriends and family who show astonishment
that "ATM" has another meaning beyond bank machine. But
it's far less charming when your market research company,
claiming high technology expertise, misuses industry vocabulary,
and charges you for it.
We speak the language
Sage is from the computer, networking, software and
telecommunications industries. Technology is our first language. We
attend all the same conferences and read the same publications you
do. Further, as an opinion leader on industry trends, Sage
frequently participates in briefings with industry giants and hot
new start-ups. These movers and shakers look to Sage to
"test" their product stories and market strategies.
So when we survey buyers and users of technology products on your
behalf, we already speak their language, because it's our
language. This means we can construct and interpret questions and
scales that are far more meaningful to research participants, and
of far greater value to youall without a single NOC NOC
joke.
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Our specific experience includes:
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